WIN CLUB Kunming

Project Description
Project Name: Win CLUB Kunming
Design unit: Shenzhen Newera Design Consultant Co., Ltd.
Designer: Yellow Chan
Project area: 1100㎡
Completion time: August 2016
Project address: Kunming, Yunnan


The Kunming Win Club is located in the Sofitel Kunming Hotel. It is located in the bustling section of Huancheng South Road in Xishan District. It is adjacent to the Wuhua Gymnasium and surrounded by the commercial center. The location is excellent and the traffic is very convenient. The bar is aimed at elites from all walks of life who have certain spending power. The fashionable and avant-garde interior design allows consumers to enjoy a superior experience. The high-end entertainment facilities also let the winners of life in the bar talk and laugh.


As far as the overall layout of the bar is concerned, the designer adopts the new home party concept, which not only meets the requirements of the new consumers for environmental quality, but also creates a party atmosphere that will make the customers more relaxed and calm. From the design details, the three T-stage shows in the hall can cater to the people around and meet the customers who want to enjoy and consume anytime, anywhere.


“Freshness” is the design philosophy that runs through the winning Club. It aims to make the target consumers with certain social experiences get different entertainment experiences and stimulate new consumption. From the design point of view, the wall adopts a non-linear folding element, which makes the space have a strong visual impact through three different metal materials with different texture changes; the English letters of the entrance gate not only play the role of dividing space, but also formally It can be integrated with the wall to create a home party atmosphere; these designs give the visual sense a new feeling, as if you are in another time and space.

The designer not only takes care of the space design, but also uses advanced lighting technology as the finishing touch. In the hall, the design elements of the front hall, combined with the matrix lighting, outline the contour of the folding space, allowing the players to feel the interlacing and rhythm of the space. The neo-classical line elements on both sides of the hall make the classic and modern collisions in the space, blending with the most popular hit-and-match styles. Winning Club as a brand new high-end chain brand nightclub of Jinmu Culture Group, attracting consumers' attention with the most cutting-edge design, stimulating customer consumption, quickly establishing word of mouth, laying a solid foundation for building the first entertainment brand in Southwest China.



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